Redefining "Microfiber"

Redefining "Microfiber"

Microfiber towels often get a bad rep. The mere mention of the word "microfiber" can send shivers down people's spines, conjuring up images of sticky chamois and unpleasant sensory experiences.



But don’t worry! We are here to challenge your preconceived notions and introduce you to the wonderful world of Will and Wind towels.



Prepare to be amazed as we unravel the magic behind our buttery-soft, silky-smooth microfiber towels that will make you rethink everything you thought you knew about this disgusting word ‘microfiber’

We absolutely understand the gross sensory feels associated with your typical microfiber towels, the ones that feel like a sticky chamois clinging to your skin, or the static fluffy ones rubbing your finger sensors the wrong way *shuddderrrs*
But let us assure you, Will and Wind microfiber towels are in a league of their own! Our towels defy the norm, offering a luxurious buttery soft touch that glides smoothly over your skin, absorbs all the water and leaves you feeling dry but more importantly... they offer a level of softness that will make you question “WTF is this!? It can’t be microfiber??”  



No awkward dabbing or patting yourself dry, no more shivers or cringes. With our towels, you'll experience a luxurious silky glide that feels superior to the rest.

Behind the scenes, there's some serious science at work to achieve this miraculous transformation of microfiber. Our towels are crafted using advanced technology that combines the finest microfiber filaments, meticulously woven into a plush suede texture with the highest GSM. The result? A delicate touch that will make you want to cozy up with your Will and Wind towel all day long.


We understand your scepticism. Changing your beliefs about microfiber is no easy feat. But we're here to show you that there's more to microfiber than meets the eye. Will and Wind towels are a testament to the power of innovation and the ability to challenge conventional wisdom. Come and embrace the microfiber revolution and experience high quality microfiber towels that are as gentle as a butterfly's kiss.


You can stop cringing at the thought of touching microfiber.

The sticky chamois feel is a thing of the past.

Will and Wind towels have shattered the mould!

Let go of those preconceived notions and journey into the world of Will and Wind. Your towel-time will never be the same again!

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