Let’s be honest. Microfibre towels have had a bad reputation. The word alone can make some people cringe, imagining sticky chamois or those static cloths that feel all wrong on your skin.
That’s not what you’ll find here. Will and Wind have completely redefined what microfibre feels like.
Prepare to rethink everything you thought you knew about this material. This is redefining microfibre towels for comfort, performance and sustainability.
So what makes our microfibre different
We get it. You’ve probably felt those clingy towels that seem to attack your fingertips. Ours couldn’t be more different.
Will and Wind towels are buttery soft and silky smooth, gliding over your skin while absorbing water fast. They leave you dry, comfortable and a little amazed that this could be microfibre.
No awkward patting yourself dry, no cringes or shivers. Just a soft, sleek glide that feels luxurious every time.
The science behind the softness
Each towel is made using ultra-fine microfibre filaments, woven tightly into a plush suede texture with a high GSM. This structure creates the smooth, gentle feel while keeping the towel lightweight, quick dry and highly absorbent.
It’s the perfect balance of technology and comfort — proving that microfibre can feel just as good as it performs.
Why you’ll love Will and Wind microfibre
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Soft and silky texture that feels luxurious, not sticky
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Quick dry and lightweight for travel, sport and everyday use
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Highly absorbent for faster drying with less bulk
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Made from recycled rPET bottles to reduce plastic waste
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Durable and long lasting wash after wash
These towels aren’t just made to feel good — they’re made to do good too. Each one is crafted from post-consumer recycled plastic bottles, helping turn waste into something beautiful and useful.
From travel to the gym and beyond
Our microfibre technology is used across the range, including Travel Towels, Gym Towels, Multi Towels and Car Seat Towels. You can also customise your own design or co-brand with us.
See Custom Corporate Design options
Join the microfibre revolution
The sticky chamois feel is gone. Will and Wind towels have changed what microfibre can be. Soft, smooth and stylish, proving that microfibre can feel as luxurious as it performs.
Once you’ve tried a Will and Wind towel, your towel time will never be the same again.